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Tex Hollywood - August 10, 2023
Livvy Dunne is arguably the most overhyped darling from the NIL because the college athlete is just a highly followed influencer who would be highly followed regardless of her college athletics. It's almost just a fluke that she is a college athlete, but we give credit where credit is due and in a world of relevance, value and contribution to society being measured by how much you can charge for an instagram post, she's a star.
It is rumored that Motorola paid her 500k for a single IG post, that could be a lie to generate buzz so other follower brands run at her with check books open, you know a marketing hook. I believe she's making the kind of money they are saying she is, because with the right management with the right relationships, the right sales tactic can convince a brand of anything, plus what's 500k between friends when you're a billion dollar a month company.
With some of her money, the second highest paid NIL Athlete has bought a new car, and posted it to her feed.
Some of our car specialists have told us that is a 2023 BMW X1, however, I have no idea what it is and whether it's a BMW, a social media influencer Lambo or Ferrari or even a KIA, it's likely part of a future ad campaign and doesn't mean she can't afford the Lambos with all that money she's making!
Her latest ad is for American Eagle in what we'll assume is a desperate back to school marketing push, even though her audience is all dudes.
They say she's an expert short form content producer, but this is pretty lazy, especially if it has a 500k budget that could be spent making a low budget horror movie, but why bother when you can get away with this.
It looks like she's in a low budget "xxx" film, without any of the good parts or just a cable access infomercial with a 40 dollar budget, so thank god American Eagle paid her over $500k for this very weak content. The scam is either good, or the fans will buy millions of American Eagle based on this alone because if we've learned anything from the Kardashians, the content doesn't need to be good, the fans just have to be dumbos with credit cards!
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