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Tex Hollywood - March 22, 2024
The Cavinder Twins are aggressively posting fitness content because they've expanded their empire to include a 6 week fitness program.
Since graduating from college, the twins have been active in the gym, very committed to their diet and their fitness. It has been a huge part of their social media strategy.
They've also done the standard influencer brand deals, as you'd expect. Whether that's doing some epic trips, or promoting an Energy Drink amongst other things, but they always fall back to their diet and their exercise.
Today they've integrated their mom into their workout today. Possibly trying to become an influencer in her own right, because why wouldn't you when you look that good and when your twin daughters are killing it financially and with views on the platforms.
It seems like they clearly get it from their mom.
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