Cavinder Twins Promote Their Fitness Program the Right Way!

The Cavinder Twins are some of the most hyped athletes in college basketball, even though they both already graduated college.

They went viral for being hot twin sisters, a marketing hook that's been used since the dawn of man by brands like Wrigleys and Budweiser, amongst others.

They've gone back to college because they know there's more money to be made as college athletes, plus they'll get drafted to the WNBA for their marketing power alone.

In the year they took off, the gap year, they mastered social media marketing and content production and were still scoring solid brand deals.

Since heading back to college, I am sure the cost of those partnerships have gone up exponentially, but it's worth it, just look how well they market their fitness app/fitness program: