Cavinder Twins Do a Dance Ad to the Kendrick Lamar Super Bowl Song!

The Cavinder Twins are a the top of the influencer food chain. They have a very solid team of managers and agents who make sure that they stay on course to achieve total influencer greatness.

They are college athletes, most likely going into the WNBA and probably not due to their abilities in women's basketball, but more for the strategic marketing hype.

The women of the WNBA like to complain about how unfair it is for them to get paid so much less than the male players of the NBA, but it doesn't seem that hard to become a WNBA if you're willing to take a low paying job after college.

The money is in influencers, so the brand partnerships with all the brands they work with are designed as a hybrid influencer deal. They get paid to post.

They get the benefit of being athletes so it's longer term and they have the benefit of having followers so they get a piece of the equity if it sells for millions.

They also sell exclusive content to the creepers, fitness and nutrition courses to the ladies, they may be writing a book that will become a NY Times Best Seller and they could be locking in some TV show coverage to come full circle in top level influencing.

Both are now WAGs of pro players, or hyped players, probably represented by the same management team.

So life is good, the future is bright.

In today's ad, they did a dance to Kendrick Lamar's Super Bowl performance that people are divided on, most hated it because it was boring, potentially low frequency and not very uplifting, while others think it's awesome.

The dance was for Ghost Hydration, their beverage sponsor and we'll watch twins dance, why not.

They did it in the bathroom which is great for those who think Kendrick Lamar is for the septic tank.